My name is Jasmin Palermo and I am a NYC-based brand designer with a concentration in typography and flexible identity systems.
Currently freelancing Thanks for stopping by!
Beads Type Family
Beads is a typeface that sways with the wind. Inspired by beaded curtains, this variable typeface mimics the gentle motion of beads shifting in the air. Letters drift, tilt, and sway, creating an organic and ever-changing rhythm.
To bring this motion to life, I created a simple tool that lets people blow into their microphones, generating wind that makes the typeface move. It transforms movement into a playful dance, turning a still letterform into something alive.
See the Process